The Rockefellers, DuPonts, Astors, and Hearsts.
All stayed rich for over 200 years even endured wars and crashes.
But it's not from:
- Market timing
- Smart stock picks
- Lucky business deals
Here are 9 wealth preservation secrets from families worth $500 BILLION combined:
1/They never chase hot investments.
While others bought dot-com stocks in 1999, old money stuck to boring assets:
- Bonds
- Real estate
- Blue-chip dividends
The Rockefellers still own the same oil and railroad stocks from 1900.
Boring beats brilliant.
2/Multi-generational real estate.
The DuPont family owns the same 1,000-acre Winterthur estate since 1900.
It's now worth $200+ million and generates income as a museum.
They buy once, hold forever.
Land doesn't disappear. Stocks can go to zero.
3/Offshore everything.
Swiss banks, Cayman trusts, Singapore accounts.
They spread wealth across multiple countries and currencies.
One government can't touch it all.
Diversification isn't just about assets, it's about jurisdictions.
4/Private banking only.
No Charles Schwab or Fidelity.
Goldman Sachs Private Wealth requires $25 million minimum.
They get access to deals regular investors never see.
Exclusive opportunities for exclusive people.
The rich play a different game.
5/Philanthropy as protection.
The Whitney Museum. Ford Foundation. Getty Trust.
They give away billions but keep control through family foundations.
Tax deductions plus public goodwill.
Hard to attack someone "helping society."
Smart reputation management.
6/Family offices over hedge funds.
The Astor family runs their own private investment firm.
No outside investors. No quarterly pressure.
They can hold assets for decades without selling.
Patient capital beats impatient money every time.
7/Political influence.
The Ford family lobbied for highway construction.
Guess who profited from more car sales?
They don't just adapt to laws, they help write them.
Money talks. Their money writes policy.
The system works for them because they built it.
8/Cash hoarding for crises.
During 2008, while banks collapsed, old money families bought everything on sale.
They keep 20-30% in cash and bonds specifically for recessions.
When everyone else is forced to sell, they're shopping.
9/Next-generation education systems.
Kids attend:
- Oxford
- Harvard
- Elite boarding schools from age 5.
Not just for education, for connections and mindset.
They learn wealth preservation before they learn to drive.
The pattern is clear:
Old money thinks in centuries, not quarters.
They own assets that produce income forever.
They control the rules through influence and lobbying.
Most importantly, they never risk it all on one bet.
Boring strategy. Extraordinary results.
Here's what you can learn from them:
Stop chasing the next big thing.
Focus on consistent, disciplined investing in established assets.
Old money families avoid speculation and stick to fundamentals.
The Rockefellers didn't day trade. They built systems.
The best part?
You don't need $100 million to start thinking like old money.
You just need the right system and the discipline to stick with it.
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That's it. Thanks for reading.
Follow me @LogWeaver, for more stories like this.
Video Credits: https://www.youtube.com/watch?v=Mfw9Tr3bBBc
